About The Sales Management Association A global, cross-industry professional association for sales operations and sales management. Focused in providing research, case studies, training, peer networking, and professional development to our membership. Fostering a community of thought- leaders, service providers, academics ...
Sales Management : Sales management is a business discipline which is focused on the practical application of sales techniques and the management of a firm's sales operations. It is an important business function as net sales through the sale ...
1 . 2 1 n o The Sales Function i t c e S • Explain the purpose and goal of the selling function. • Discuss how selling is related to the marketing concept. • Describe Customer Relationship Management. • Analyze ...
THE STRATEGIC MANAGEMENT PROCESS Goal-Setting and the Planning Process proses perencanaan itu mencakup penetapan tujuan, membuat prakiraan perencanaan dasar, meninjau berbagai tindakan alternatif, mengevaluasi opsi mana yang terbaik, dan kemudian memilih dan menerapkan rencana. Sample hierarchy of goals diagram for ...
A Sales Territory is a configuration of current and potential accounts for which responsibility has been assigned to a particular sales representative. Although geographical considerations play a role in setting boundaries , sales territories are primarily based on customer groupings. Sales ...
Responsibilities of salesperson is to conclude a sale successfully.. Identification Presentation of consumer and need demonstration Negotiation Handling objection Closing the sales Sales people also implementing sales and marketing strategy Prospecting • More important in Industrial selling than retails &bull ...
The basic components of the business strategy point to a key role for the sales team ’s Strategic Imperatives • List the 3-5 things the entire company must accomplish in the next few years to meet its objectives in ...
Objective Explain What is Professional Selling Explain the Old and New Perspective of Marketing Describe the Components of Good Sales Skills Explain the Skills to Thrive in Competitive Market Describe the Role of Product in Sales Explain the Personal Selling ...
SALES ORGANIZATION A sales organization is a organization of individual either working together for the marketing of products and services manufactured by an enterprise or for product that are procured by the firm for the purpose of reselling. A sale ...
ORGANISATIONAL STRUCTURE Perhaps the classic form of organising a salesforce is along geographical lines, but the changing needs of customers and technological advances have led many companies to reconsider their salesforce organisation. The strengths and weaknesses of each type of ...
• Performance AO • Target berdasarkan AO Clasification • Dalam rangka meningkatkan Produktivitas dibentuk 2 team dengan komposisi untuk bermain di product kecil berkisar plafond dari 5 – 50jt dan product besar berkisar plafond di angka 51 – 100jt. &bull ...
Demand generation Lead definition Lead qualification Lead Management Sales Funnel Customer acquisition Marketing tool Order processing Customer follow-up Sales Cycle There are several steps to a sales funnel, usually known as the top, middle, and bottom of the funnel, although ...
Country Director PA to Director Singapore and Reg Head of Dir.Sales Regiona Regional Director East Asia Information & Governance & Customer l Risk Mgmt Director, PDC Head of Director, Director, Marketing Information Head of Sales Director, Area ...
Manajemen perusahaan swasta, pemerintah dan organisasi lain serta perusahaan manufaktur dan perusahaan jasa beroperasi dalam kondisi tidak pasti atau menghadapi risiko. Salah satu fungsi yang penting dalam perusahaan adalah FORECASTING (PERAMALAN). Ramalan adalah titik awal untuk perencanaan. Tujuan peramalan adalah ...
Agenda • The Opportunity • Print eCommerce • Web to Print eCommerce • Back-Office System • A Case Study The Opportunity Increase – more orders and enquiries Turnover Reduce Admin – more efficient admin = Improved Profitability Costs processes Improve ...
Integrated Marketing Communication (IMC) Sale Promotion Event Advertising Marketing Packaging Direct & Brand Marketing Designing /Online Marketing Customer Public Relationship Relations Management (CRM) Point of Purchase (POP) IMC At a Glance Advertising • Create awareness • Through mass media ...
Leaders need to think and act across 5 horizons REFORM REIMAGINE RETURN RESILIENCE Perjelas tentang bagaimana regulasi dan RESOLVE Re-imagine “next normal” kompetitor kamu di – seperti apa pergeseran industri dapat berubah Buat rencana terperinci yang terjadi, apa yang ...
Kontrak Perkuliahan Waktu toleransi telat: 30 menit Absen max 3 kali Nilai UTS 70 % Total nilai akhir UTS: UTS 50% Quiz/tugas individual 10% Presentasi 25% Keaktifan di kelas/point mutlak UAS 30 % Tugas: Quiz Chapter review Presentation (group) Daftar ...
MARKETING MANAGEMENT PROMOTION AND COMMUNICATION By Dr.R.Lalitha PG and Research Department of Commerce Seethalakshmi Ramaswami College (Autonomous) Tiruchirappalli-620 002 PROMOTION Promotion is the element in an organisation’s marketing mix that serves to inform, persuade and remind the ...
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