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...What is a culture the lens through which you view world it central to see how make sense of express yourself arts elevated set beliefs tom wolfe four fundamental patterns cultural difference different communication styles attitudes toward conflicts decision making style approaches knowing hidden below surface values expectations codes used in verbal words voice non gestures postures facial expressions eye contact vocal characteristics personal appearance touch cross intercultural process sending and receiving messages between people whose background could lead them interpret signs differently why important globalization border movement goods data brings more cultures into with one another increases potential business opportunities job improves contribution employees diverse workforce sharing views ideas talent improvisation an understanding market...