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...Eating well choosing better wave report prepared for the food standards agency by ipsos mori february contents list of figures tables executive summary key findings introduction background objectives methodology survey questionnaire sampling and sample size data analysis research considerations results views understanding healthy awareness recommended daily calorie intake purchasing behaviour behaviours use calories on menus attitudes to reformulating discussion conclusion references figure participants who agree or disagree that their personal habits are children s they understand what is healthier less actively seek options when shopping out male knowledge gender female locations where shop how find nutritional information in store traffic light label example were not aware participant frequency choose foods with colours a lower allowance labelling proportion it easy settings outside home would like see increased availability noticed displayed shown menu alternatives...