File: Strategy Slides 79331 | Book Review Blue Ocean
part one blue ocean strategy chapter 1 creating blue oceans new market space red oceans represent all the industries in existence today the known market space blue oceans denote all ...
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...Part one blue ocean strategy chapter creating oceans new market space red represent all the industries in existence today known denote not unknown example cirque du soleil was an untapped rising imperative of driving forces to technological advances increase supply and decrease demand globalization trade barriers communications increasing price wars shrinking profit margins differentiating products is more difficult from company industry strategic move or best unit analysis for explaining creation sustained high performance making a major business offering managerial duty were achieved by diverse organization firms managers value innovation cornerstone instead focusing on beating competition focuses irrelevant leap buyers ones affect both its cost structure over time costs are reduced further as economies scale kick...