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picture1_Consumer Behaviour Ppt 67514 | 21bsc722 Consumer Behaviour


picture2_Consumer Behaviour Ppt 67514 | 21bsc722 Consumer Behaviour picture3_Consumer Behaviour Ppt 67514 | 21bsc722 Consumer Behaviour

 138x       Filetype PPTX       File size 0.07 MB       Source: learn.lboro.ac.uk


File: Consumer Behaviour Ppt 67514 | 21bsc722 Consumer Behaviour
About This Module The Purpose of this module is to provide students with: an understanding of consumer behaviour and its application within the business context. the knowledge of foundation social ...

icon picture PPTX Filetype Power Point PPTX | Posted on 28 Aug 2022 | 2 years ago
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...About this module the purpose of is to provide students with an understanding consumer behaviour and its application within business context knowledge foundation social psychological concepts as they apply well being dark side range topics covered during we will explore how why consumers behave in ways that do by covering introduction depth look at internal external influences on e g perception motivation attitudes persuasion situations groups society decision making process teaching learning taught a two hour lecture each week lectures are drawn academic materials bringing it life real world examples interactive include class discussions anonymous online quizzes expected private study comprising guided readings assessment feedback unseen written examination weighting taken end semester generic after results be published developmental generated through activities may also drop consultation hours or appointment for informal discussion wider skills development enhance their can applied a...
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