goals discuss the difference between qualitative and quantitative data and analysis enable you to analyze data gathered from questionnaires interviews observation studies make you aware of software packages that are ...
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...Goals discuss the difference between qualitative and quantitative data analysis enable you to analyze gathered from questionnaires interviews observation studies make aware of software packages that are available help your identify common pitfalls in interpretation presentation interpret present findings appropriate ways www id book com expressed as numbers difficult measure sensibly for example count number words dissatisfaction numerical methods ascertain size magnitude amount expresses nature elements is represented themes patterns or stories be careful how manipulate basic averages mean add up values divide by points median middle value when ranked mode figure appears most often percentages not mislead with graphical representations give overview errors made e d a m s r o f b u n user question design affects open each answer analyzed separately closed quantitatively fixed alternative answers restrict what can said looking critical incidents helps focus on key events then proceed us...