Product • Right mix of product and right services. Place • Location; For the internet, how you position your web presence. Mod 5: Traditional 4 P’s of Promotion • Marketing materials you use and what you Marketing say about your product. Price • Not too high, not too low; If they don’t know your product then they will base purchase decision on price. Permission • Get people’s permission before using social media and e-mails. Personality • All marketing material consistent; Let it shine! Mod 5: New 3 P’s of Marketing in the Digital Age Personalization &bull ...
Accessing your GP Remotely Project Background • In March 2020, NHS England issued guidance that GPs should embed a triage system whereby most patients are seen remotely at first instance. • Digital transformation was underway prior to the pandemic – NHS Long Term Plan, Chapter 1 & 5 -every patient to have a right to access their GP digitally. • In July 2021, NHS England withdrew its primary care standard operating procedure (SOP) that aimed to formalise the triage model due to concerns raised. • As a result of changes to GP services and feedback from local residents on ...
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