Communication Ppt 65615 | Solomon Rprc9e Fullppt 13

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139x Filetype PPTX File size 2.67 MB Source: harper.ba.ttu.edu

File: Communication Ppt 65615 | Solomon Rprc9e Fullppt 13

Learning Objectives 13.1 Understand the communication process and the traditional promotion mix. 13.2 Describe the steps in traditional and multichannel promotion planning. 13.3 Tell what advertising is ...

Filetype Power Point PPTX | Posted on 27 Aug 2022 | 2 years ago

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...Learning objectives understand the communication process and traditional promotion mix describe steps in multichannel planning tell what advertising is major types of discuss some criticisms developing an ad campaign how marketers evaluate explain sales different consumer bb activities copyright pearson education inc all rights reserved real people choices pitch agency which option should sara pursue leave king past where he belongs bring back as instantly recognizable icon models a digital world that always on marketing messages can assume many forms with variety from quirky tv commercials viral videos to blimps blinking savvy know each element form communications aim either inform remind persuade or build relationships integrated imc involves execution evaluation coordinated brand programs over time targeted audiences deliver consistent messaging across platforms must use strategy combines social media other online figure three...

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Category: Uncategorized / Uncategorized
Posted on: 27 Aug 2022 | 2 years ago
Tag: download pptx, solomon, rprc9e, fullppt,
Filetype: PPTX
File size: 2.67 MB
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