15 2 what is advertising 15 2 what is advertising any form of nonpersonal presentation and promotion of ideas goods or services by an identified sponsor u s advertisers spend ...
Filetype Power Point PPT | Posted on 16 Aug 2022 | 3 years ago
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...What is advertising any form of nonpersonal presentation and promotion ideas goods or services by an identified sponsor u s advertisers spend in excess billion each year used business firms nonprofit organizations professionals social agencies copyright prentice hall major decisions objectives setting budget message media campaign evaluation specific communication task accomplished with a target audience during period time informative persuasive build primary demand selective comparison reminder compares one brand to keeps consumers thinking another about product tugas cari iklan yang memiliki tujuan di atas analisislah the methods affordable percentage sales competitive parity objective stage differentiation life cycle factors market frequency share competition clutter click add title strategy creating messages plan general be communicated customers develop focus on customer benefits creative concept big idea visualization phrase appeals combination both meaningful believable distinct...