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...Advances in social science education and humanities research volume th international conference on business academic leadership icsbal political moral hazards public expectations irina popova department of enterprise economics ural state university marta str yekaterinburg russian federation e mail ipopova k ru abstract our paper is devoted to the concept leaders politics are ubiquitous their role essential since they often represent individuals capable drawing masses or inducing massive changes society same time have obey laws norms quite charismatic who ignited plausible become no longer needed need step down also discusses a culture shaping up this addition it tackles issues hazard that entwined with theory we conclude should be responsible for maintaining healthy st environment preserving rule law moreover becomes clear key feature successful century ability act at multiple levels emanate authority respect various local introduction complex issue involves principles morality trust e...