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picture1_Strategy Slides 79561 | Market Analysis Methods


picture2_Strategy Slides 79561 | Market Analysis Methods picture3_Strategy Slides 79561 | Market Analysis Methods

 79x       Filetype PPT       File size 1.03 MB       Source: www.math.utah.edu


File: Strategy Slides 79561 | Market Analysis Methods
“Newness” of Products • Repositioning • Breakthroughs—Major New to Product Modifications World • Line Extensions • “Me Too” Products New to Company New Products–2 New Products ...

icon picture PPT Filetype Power Point PPT | Posted on 06 Sep 2022 | 2 years ago

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...Newness of products repositioning breakthroughs major new to product modifications world line extensions me too company as part corporate strategy markets existing market penetration development diversification the process opportunity identification reposition definition harvest idea generation life cycle management go no response analysis fine tuning marketing mix competitor monitoring defense innovation at maturity design identifying customer needs sales forecasting positioning engineering assessment segmentation introduction launch planning tracking testing advertising pretest prelaunch test impact superiority on success mkt share e t a r s c u minimal moderate maximal based study in bb robert g cooper winning measured using four factors whether it met or exceeded criteria for profitability level scale end three years and profit objectives early poor strong source...
								

							

						
	
												
				
					
					
					
			
					
				
				
		
	

	
		





	

	
				

						

						
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										Category:  Uncategorized / Uncategorized 
										
Posted on: 06 Sep 2022 | 2 years ago
										
										
Tag:
																																		download ppt,
																								market,
																								analysis,
																								methods,
											                                        
																				
Filetype: PPT
										
File size: 1.03 MB
										
Views: 79x
										
Uploaded by:
										
										
										

										Wan learn
											

												Wan learn