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picture1_Swot Ppt 75696 | Pmba502 Ch02


picture2_Swot Ppt 75696 | Pmba502 Ch02 picture3_Swot Ppt 75696 | Pmba502 Ch02

 106x       Filetype PPTX       File size 0.58 MB       Source: web.viu.ca


File: Swot Ppt 75696 | Pmba502 Ch02
Chapter Objectives 1. Marketing Planning 2. Strategic vs. Tactical 3. Porter’s Five Forces Model 4. Mover Strategies 5. SWOT 6. Elements of Marketing Strategy 7. Other Tools Copyright © ...

icon picture PPTX Filetype Power Point PPTX | Posted on 02 Sep 2022 | 2 years ago
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...Chapter objectives marketing planning strategic vs tactical porter s five forces model mover strategies swot elements of strategy other tools copyright by nelson education ltd the basics for and tactics process anticipating future events conditions determining best way to achieve organizational goals continuous that creates a blueprint everyone in organization important large small companies versus an primary adopting courses action will these provides long term direction decision makers guides implementation activities specified plan typically addresses shorter actions focus on current or near successful techniques developed expert michael identifies competitive influence threat new entrants bargaining power buyers suppliers substitute products rivalry among competitors...
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