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...Components of business environment internal external promoters sharehol ders micro macro mission objectives management customers economic structure suppliers power competitors social relation creditors technological company image distributers research natural development human resources political marketing capabilities types there are two and is divided into categories a b these those factors which can be controlled by the they directly affect operations shareholders relationship etc beyond control enterprise included in parts includes on has some indirectly it no any how party supplies raw material or inputs wholesalers retailers industries govt other institutions marker intermediaries middleman agencies financial physical public...