Fadi M. Alkhateeb, BSPharm, MBA, Ph.D. Editor-in-chief of Journal of Pharmaceutical Care & Health systems Dr. Alkhateeb is the Director of Assessment & Accreditation and Associate Professor of Pharmacy at Texas A&M Health Science Center Irma Lerma Rangel College of Pharmacy. Dr. Alkhateeb has been fortunate to hold a variety of leadership positions throughout his career, including serving as the Founder and Director of the Executive MBA with a concentration in Pharmaceutical & Healthcare Management at University of Charleston, West Virginia. Moreover, he has been selected as a Fellow for the Commission on Accreditation ...
Presenting Team Varun Bahl Daniel Jacome Adrienne Jo Dhairya Patel Ph.D. Candidate in Ph.D. Candidate in Ph.D. Candidate in Master of Pharmacology Pharmacology Pharmacology Biotechnology VP Consulting VP External Affairs VP Operations Co-President 2 Penn Biotech Group Mission Statement “PBG is a cross-disciplinary, student-run graduate organization through Wharton School at the University of Pennsylvania that focuses on addressing the challenges and obstacles facing the life sciences industry today. Our multidisciplinary teams in the Healthcare Consulting Division have worked successfully for both Fortune 500 and start-up companies, consulting on real life projects from Strategy to Marketing, from ...
Introduction to the basic concepts of S. Uditha Bandara marketing B.B.Mgt (special) Marketing honors, MBA (PIM, SJP) Senior Lecturer Department of Marketing Management University of Kelaniya Department of Marketing Management – University of Kelaniya – Sri Lanka What is Marketing ? Definitions of Marketing Marketing is the social process by which individuals and groups obtain what they need and want through creating and exchanging products and value with others (Kotler) Definitions of Marketing ‘The right product, in the right place, at the right time, and at the right price’ (Adcock et al) Marketing is essentially about marshalling the ...