Marketing Ppt 67993 | Mkt Ch06 B2b

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File: Marketing Ppt 67993 | Mkt Ch06 B2b

chapter objectives understand the characteristics of business to business markets b2b market demand and how marketers classify b2b customers appreciate opportunities for using e commerce and social media in business ...

Filetype Power Point PPTX | Posted on 28 Aug 2022 | 3 years ago

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...Chapter objectives understand the characteristics of business to markets bb market demand and how marketers classify customers appreciate opportunities for using e commerce social media in settings identify describe different buying situations decision process pearson education inc publishing as prentice hall selling when customer is another firm marketing goods services that businesses other organizations buy purposes than personal consumption organizational include manufacturers wholesalers retailers such hospitals government factors make a difference differ from consumer several ways multiple buyers are involved fewer exist order quantities cost much larger more geographically concentration these differences complex differs product derived inelastic fluctuating joint products caused by changes trends can impact sales price have little or no effect on amount demanded...

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Posted on: 28 Aug 2022 | 3 years ago
Tag: download pptx, ch06,
Filetype: PPTX
File size: 0.40 MB
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