jagomart
digital resources
picture1_Marketing Ppt 67907 | Filechapter 8   Pricing Tourism Services


picture2_Marketing Ppt 67907 | Filechapter 8   Pricing Tourism Services picture3_Marketing Ppt 67907 | Filechapter 8   Pricing Tourism Services

 106x       Filetype PPTX       File size 0.60 MB       Source: www.goodfellowpublishers.com


File: Marketing Ppt 67907 | Filechapter 8 Pricing Tourism Services
Chapter learning aims To enhance your understanding of:   • pricing as a marketing function • the key internal factors and external forces influencing pricing decisions • the use of ...

icon picture PPTX Filetype Power Point PPTX | Posted on 28 Aug 2022 | 2 years ago
Partial capture of text on file.

						
									
										
													
					
The words contained in this file might help you see if this file matches what you are looking for:

...Chapter learning aims to enhance your understanding of pricing as a marketing function the key internal factors and external forces influencing decisions use dynamic for effective yield management terms value is co created by service provider who offers proposition customer decides extent which providing benefit meet need at fair price foundation in relationship between supply demand what exchanged return product or that perceived constantly changing markets necessitate decision making flexible fluctuating levels maximise on investment plays major role consumers perceptions their purchase influenced other elements mix eg distribution promotion one most financial business current situation occupancy rate relative level capacity fixed costs variable methods commission brand equity particularly loyalty strategy market positioning objectives life cycle stage...
Haven't found the file you're looking for? You can try sending a request file
Comment

no comments yet
Please Login to post a comment.

no reviews yet
Please Login to review.