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picture1_Marketing Ppt 67899 | Merckgsia


picture2_Marketing Ppt 67899 | Merckgsia picture3_Marketing Ppt 67899 | Merckgsia

 98x       Filetype PPT       File size 1.24 MB       Source: www.gmpua.com


File: Marketing Ppt 67899 | Merckgsia
Marketing at Merck Merck Human Health Divisions Asia Pacific Europe, Middle East, & Africa The Americas (US Human Health, Canada, Latin America) Worldwide Human Health Marketing Merck Vaccine Division ...

icon picture PPT Filetype Power Point PPT | Posted on 28 Aug 2022 | 2 years ago
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...Marketing at merck human health divisions asia pacific europe middle east africa the americas us canada latin america worldwide vaccine division u s international pharmaceutical industry characteristics highly competitive but fragmented complicated business model with numerous stakeholders very technical scientific products major r d expenditures and high risk product development environment long timelines planning horizons regulated communications by fda primary targets healthcare professionals consumers customers variety of information needs requires multiple approaches to creating campaigns evolving selling use e channel still in its infancy our stages basic clinical regulatory postlaunch research studies approval launch role provide recommend input on finalize monitor background strategy performance market define labeling pricing adjust profile tactics potential filing promotion sequence comparators branding outcomes plan implement manage develop positioning campaign life cycle fie...
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