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picture1_Marketing Ppt 67687 | Marketing301 Presentation Project


picture2_Marketing Ppt 67687 | Marketing301 Presentation Project picture3_Marketing Ppt 67687 | Marketing301 Presentation Project

 106x       Filetype PPTX       File size 1.40 MB       Source: sites.psu.edu


File: Marketing Ppt 67687 | Marketing301 Presentation Project
What is it? Integrated Marketing Communications (IMC) is the coordination of all promotional activities to produce a unified, customer-focused message. IMC highly influences promotion, where it informs, persuades, and has ...

icon picture PPTX Filetype Power Point PPTX | Posted on 28 Aug 2022 | 2 years ago

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...What is it integrated marketing communications imc the coordination of all promotional activities to produce a unified customer focused message highly influences promotion where informs persuades and has great significance s purchase decision part p product price place messages main purposes objectives gain receivers provide information attention increase demand achieve understanding by both sender differentiate receiver accentuate products stimulate value needs means stabilize sales satisfying them key elements advertising most visible element personal selling public relations free media not directly promotions used via coupons specials etc through representatives direct sponsorship growing includes e mail m commerce sponsorships mutually advantageous relationship between two parties sport events teams tv radio programs organizations aida model can be awareness basic how works showing i interest consumers reach d desire communication are responsible for generating in minds action ulti...
								

							

						
	
												
				
					
					
					
			
					
				
				
		
	

	
		





	

	
				

						

						
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										Category:  Uncategorized / Uncategorized 
										
Posted on: 28 Aug 2022 | 2 years ago
										
										
Tag:
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Filetype: PPTX
										
File size: 1.40 MB
										
Views: 106x
										
Uploaded by:
										
										
										

										Wan learn
											

												Wan learn