ADVERTISING Agency: Basic Concept An advertising agency is a service business dedicated to creating, planning and handling advertising and other promotional activities for its clients. An ad agency is independent ...
Filetype Power Point PPT | Posted on 28 Aug 2022 | 2 years ago
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...Advertising agency basic concept an is a service business dedicated to creating planning and handling other promotional activities for its clients ad independent from the client provides outside point of view effort selling s products or services can also handle overall marketing communication sales promotions oriented branding strategies typical include following clientele businesses corporations government agencies non profit organizations may be hired produce complete campaign build awareness fulfill goals objectives types companies come in all sizes as stated below one two person shops which rely mostly on freelance talent perform most functions small medium sized large independents multi national conglomerates like o m satchi limited some usually offer only example although that specialize creative strategic similarly media buying but concentrate placement billing thus advertiser who uses gives greater direction specialist exercises control over product these there are particular ...