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picture1_Marketing Ppt 67535 | Imch 16


picture2_Marketing Ppt 67535 | Imch 16 picture3_Marketing Ppt 67535 | Imch 16

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File: Marketing Ppt 67535 | Imch 16
Learning Objectives Local market characteristics that affect the advertising and promotion of products The strengths and weaknesses of sales promotion and public relations in global marketing When global advertising is ...

icon picture PPTX Filetype Power Point PPTX | Posted on 28 Aug 2022 | 2 years ago
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...Learning objectives local market characteristics that affect the advertising and promotion of products strengths weaknesses sales public relations in global marketing when is most effective modified necessary effect limited media excessive paper equipment shortages government regulations on budgets communication process misfires perspective barbie versus mulan integrated communications imc promotions trade shows personal selling direct objective successful sale a product or service availability appropriate channels can determine entry decisions international markets activities stimulate consumer purchases improve retailer middlemen effectiveness cooperation short term efforts directed to achieve specific with limitations percentage promotional budget allocated may have be increased sampling cent offs store demonstrations coupons gifts tie ins contests sponsorship special events designed supplement mix pr creating good relationships popular press other help companies communicate message...
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