marketing of banking services the concept of marketing of banking services is of recent origin it is only during 1950s banks came to accept the marketing concept for bank services ...
Filetype Power Point PPTX | Posted on 28 Aug 2022 | 3 years ago
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...Marketing of banking services the concept is recent origin it only during s banks came to accept for bank aggregate functions directed at providing satisfy customers financial needs and wants more efficiently effectively than competitors in consonance with organisational objectives this stage fruitful have a discussion on basic are applicable case also they maximising profitability high return investors development an image reputation developing new products meet emerging customer requirements some specific increase deposits loans diversification directing roadmap achieve sectors analysis behaviour attitudes market segmentation research collect investigate analyse interpret developments contribute maximum attainment or advertising publicity promotion pricing defining strategies administering controlling programme forecasting changing profiles consequent product changes...