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picture1_Marketing Ppt 67484 | Dalal Zaim


picture2_Marketing Ppt 67484 | Dalal Zaim picture3_Marketing Ppt 67484 | Dalal Zaim

 102x       Filetype PPTX       File size 0.53 MB       Source: indico.brin.go.id


File: Marketing Ppt 67484 | Dalal Zaim
OUTLINE OF THE PRESENTATION Generating 01Introduction Recommendations 04 The Proposed 02 Solution Next Steps 05 Clustering The Customers 03 01 Problematic The floating Customer loyalty The popularity of smartphone The ...

icon picture PPTX Filetype Power Point PPTX | Posted on 28 Aug 2022 | 2 years ago

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...Outline of the presentation generating introduction recommendations proposed solution next steps clustering customers problematic floating customer loyalty popularity smartphone change way how marketing is done growing role wireless technologies in people s life decision makers must focus on one problem excessive offers and promotions to personalized services recommender systems discovering behavior patterns key enabler for success retailers usually first step process analyzing purchasing retail but most studies construct models based rfm model recency refers when did recent transaction frequency often do transactions monetary much does a spend our store captures only partial information real user state exploit other parameters extract meaningful knowledge understand habits core system algorithm employs hybrid approach apriori k means build recommendation three phases are required collection phase collect data about their movements purchases learning apply machine from obtained previou...
								

							

						
	
												
				
					
					
					
			
					
				
				
		
	

	
		





	

	
				

						

						
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										Category:  Uncategorized / Uncategorized 
										
Posted on: 28 Aug 2022 | 2 years ago
										
										
Tag:
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Filetype: PPTX
										
File size: 0.53 MB
										
Views: 102x
										
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										Wan learn
											

												Wan learn