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picture1_Market Analysis Ppt 67472 | Strategic Marketing Week 4 Ch03


picture2_Market Analysis Ppt 67472 | Strategic Marketing Week 4 Ch03 picture3_Market Analysis Ppt 67472 | Strategic Marketing Week 4 Ch03

 142x       Filetype PPTX       File size 1.74 MB       Source: home.kku.ac.th


File: Market Analysis Ppt 67472 | Strategic Marketing Week 4 Ch03
Structure of Competitor Analysis Who are the competitors? – Who are the most intense competitors? – What are the substitute products – Who are the potential entrants? Can they be ...

icon picture PPTX Filetype Power Point PPTX | Posted on 28 Aug 2022 | 2 years ago

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...Structure of competitor analysis who are the competitors most intense what substitute products potential entrants can they be discouraged barriers to entry evaluating their objectives and strategies level commitment note how exit from a geographic market is interpreted do have cost advantage or disadvantage image positioning strategy which successful over time why strengths weaknesses customer problems unmet needs that could exploit based approach look at perspective product use associations associate with given context choices other brands would considered indirect consider regions firms may expand priorities change firm understand new customers alternatives beyond current direct conducted business unit an aggregation businesses need all levels developed include in some strategic groups concept useful for making industry manageable selection will often mean selecting creating group pursue similar competitive characteristics assets competencies specific serve as mobility competing acro...
								

							

						
	
												
				
					
					
					
			
					
				
				
		
	

	
		





	

	
				

						

						
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										Category:  Uncategorized / Uncategorized 
										
Posted on: 28 Aug 2022 | 2 years ago
										
										
Tag:
																																		download pptx,
																								strategic,
																								marketing,
																								week,
																								ch03,
											                                        
																				
Filetype: PPTX
										
File size: 1.74 MB
										
Views: 142x
										
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										Wan learn
											

												Wan learn