Marketing Ppt 67461 | Ch10&11 Pricing

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113x Filetype PPTX File size 1.62 MB Source: home.kku.ac.th

File: Marketing Ppt 67461 | Ch10&11 Pricing

What Is a Price? • The amount of money charged for a product or service, or the sum of the values that custo mers exchange for the benefits of having ...

Filetype Power Point PPTX | Posted on 28 Aug 2022 | 2 years ago

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...What is a price the amount of money charged for product or service sum values that custo mers exchange benefits having us ing pricing only part marketing mix revenue generating all others are c osts factors to consider when setting prices customer perceptions value considerations in other internal external strategy objectives perception and costs nature market ceiling demand floor no competitors strategies profits below above this based versus cost design good determine set convince buyers on s not way producing distributing selling plus fair rate return effort risk assess target needs match can be deliver incurred desired at perceived starts with rather than seller...

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Category: Uncategorized / Uncategorized
Posted on: 28 Aug 2022 | 2 years ago
Tag: download pptx, ch10, pricing,
Filetype: PPTX
File size: 1.62 MB
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