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picture1_Business Power Point Slides 31848 | Chapter 2


picture2_Business Power Point Slides 31848 | Chapter 2 picture3_Business Power Point Slides 31848 | Chapter 2

 179x       Filetype PPTX       File size 2.12 MB       Source: faculty.ksu.edu.sa


File: Business Power Point Slides 31848 | Chapter 2
Company and Marketing Strategy Topic Outline • Companywide Strategic Planning: Defining Marketing’s Role • Designing the Business Portfolio • Planning Marketing: Partnering to Build Customer Relationships • Marketing Strategy ...

icon picture PPTX Filetype Power Point PPTX | Posted on 09 Aug 2022 | 2 years ago
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...Company and marketing strategy topic outline companywide strategic planning defining s role designing the business portfolio partnering to build customer relationships mix managing effort measuring return on investment copyright pearson education inc publishing as prentice hall is process of developing maintaining a fit between organization goals capabilities its changing opportunities steps in market oriented mission statement purpose what it wants accomplish larger environment defines terms satisfying basic needs we help you organize world information make universally accessible useful setting objectives profitable increase share create local invest research partnerships improve profits promotion...
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