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picture1_Ethics Pdf 231430 | Marketing Ethics And Social Responsibility In Strategic Planning


 88x       Filetype PDF       File size 1.07 MB       Source: sabilfeb.lecture.ub.ac.id


File: Ethics Pdf 231430 | Marketing Ethics And Social Responsibility In Strategic Planning
PAPER  ASSIGNMENT   MARKETING  STRATEGY   “Marketing  Ethics  and  Social  Responsibility  in  Strategic   Planning”   By  Group  1 ...

icon picture PDF Filetype PDF | Posted on 03 Mar 2023 | 2 years ago
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...Paper assignment marketing strategy ethics and social responsibility in strategic planning by group ary suryo wicaksono masruroh management international program faculty of economics business university brawijaya the role response to customer demands along with threat increased regulation more firms have incorporated into process any organization s reputation can be damaged poor performance or ethical misconduct however it is much easier recover from than obviously stakeholders who are most directly affected negative events will a corresponding shift their perceptions firm on other hand even those indirectly connected attributions many cases may influenced news media general public opinion an some scandals lead boycotts aggressive campaigns dampen sales earnings nike experienced such backlash its use offshore subcontractors manufacture shoes clothing when claimed no for working conditions extremely low wages consumers demanded greater accountability engaging letterwriting service annou...
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