298 Original Research Article The significance of mode of presentation on the serial position effect : an exploratory study 1 Devanshi Desai 1 Research Assistant, Desousa Foundation, Mumbai. E-mail – ddevanshi29@gmail.com ABSTRACT Background: Memory is the maintenance of material over time, which can be tested using various methods. Most of the study of memory and research focuses on the ability to retrieve stored information by means of free recall. The objective of this experiment was to show serial position effects (primacy/effect) in free recall. Methodology: This experiment also aimed to look at the significance of mode of presentation (auditory ...
Memory & Cognition 2007, 35 (1), 176-190 Serial position effects in short-term visual memory: A SIMPLE explanation? DENNIS C. HAY AND MARY M. SMYTH Lancaster University, Lancaster, England GRAHAM J. HITCH University of York, York, England AND NEIL J. HORTON Lancaster University, Lancaster, England A version of Sternbergs (1966) short-term visual memory recognition paradigm with pictures of unfamiliar faces as stimuli was used in three experiments to assess the applicability of the distinctiveness-based SIMPLE model proposed by Brown, Neath, and Chater (2002). Initial simulations indicated that the amount of recency predicted increased as the parameter measuring the psychological distinctiveness ...