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available online at www sciencedirect com sciencedirect procedia computer science 00 2019 000 000 www elsevier com locate procedia the fifth information systems international conference 2019 business intelligence for designing ...
Filetype PDF | Posted on 17 Feb 2023 | 2 years ago
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...Available online at www sciencedirect com procedia computer science elsevier locate the fifth information systems international conference business intelligence for designing restaurant marketing strategy a case study karina kusuma halim siana felecia industrial engineering petra christian university jl siwalankerto surabaya indonesia abstract in this we design is cafe which targets mid low consumer main problem that there has never been specific promotions have applied so far are not directed and no impact on sales because they based any application of with power intelligent bi expected to be way restaurants predict s consumption patterns additionally also model pattern using market basket analysis captured used right p product place price promotion concept it was found some menu had unique relationship could as increase other results segment consumers children office worker all supported dashboard make executives easier analyze changes occurrence events activities authors published b...