Case Study Pdf 214536

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Lessons learned: A qualitative case study of restaurant success in Auckland, New Zealand Beverly (Shih-Yun) Chen 0677123 A thesis submitted to Auckland University of Technology in partial fulfilment of the ...

Filetype PDF | Posted on 17 Feb 2023 | 2 years ago

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...Lessons learned a qualitative case study of restaurant success in auckland new zealand beverly shih yun chen thesis submitted to university technology partial fulfilment the requirements for degree master international hospitality management school and tourism co supervisors warren goodsir pat strauss abstract aim this is identify factors influencing independent restaurants as these appear be an attractive entrepreneur investment option however suffer higher failure rate when compared chain franchised research methodology was adopted explore affecting performance conducted through semi structured interviews with owner operators findings from revealed that restaurateurs have different perceptions most relating feelings achievement rather than financial gain addition participants show clear difference between knowing having knowledge doing applying practice behaviour could caused by limited access kind information needed planning stages lack support industry also suggests three main cate...

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Posted on: 17 Feb 2023 | 2 years ago
Tag: download pdf, chensy,
Filetype: PDF
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