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...International journal of management and accounting publisher homepage www universepg com issn online print https doi org ijma factors affecting visitors satisfaction an empirical study on the paharpur buddha vihara naogaon rajshahi sazu sardar md enayet hossain ikbal shakibul shaheen dept tourism hospitality university bangladesh marketing brand pran rfl group correspondence thm ru ac bd lecturer abstract with advancement industry importance research visitor has been increasing as recent years prime objective current is to explore influencing from perspective archaeological sites in a thorough well constructed design administered analyze data collected having experience visiting we conducted extensive analysis find out main which influence it recognized that there are some essential destination attractions safety security favorable environment food attraction cost at said these significantly expected outcome will support practitioners planning development for successful business operat...